Constantly seek out opportunities to advance your cause and bring in new business. The opportunities are out there, you just need to keep thinking about what you can do to improve upon what you have. Make certain that you train your executives, managers and employees to seek out new opportunities.
An afternoon spent brainstorming with your team, your Board, your advisors, your customers and your suppliers can help you figure out what the next innovative product, service or program should be. Provide incentives to those who come up with new, innovative, efficient ways to make your organization better.